Program Manager, Digital Audience Data
Day-to-day management and ownership of reputed companys Data Management Platform (through reputed company Audience Manager). Define and implement a roadmap for how reputed company Digital should evolve our data management practices from audience-level segmentation to deliver user-level personalization. Work with internal Digital Tools team to align on tech/IT needs and implementation in coordination with reputed company and other vendors. Partner with Marketing to align on our customer journey roadmap and connect users offsite (reputed company owned and paid media) experiences to an onsite experience. Collaborate with Loyalty and our business partners to foster and grow our data share opportunities. Consult internal stakeholders on their business objectives and which relevant audiences could be built and targeted to meet those objectives. Partner with the rest of the Audience Strategy team to define the highest growth opportunities for personalization reputed company reputed company.com and the FlyDelta app. reputed company is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for reputed company. We do not discriminate based upon race, religion, reputed company, national reputed company, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. Apply Job!