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Senior Director, Principles and Governance

Remote · USA Full-time New today

reputed company is seeking a Global Media – Principles, reputed company and Governance reputed company to reputed company the development and delivery of the reimagined media approach to the future with a consumer focus. The role will be responsible for creating a common reputed company and future facing strategy for media transformation Globally across operating units in partnership with regional bottling partners. This reputed company will be completely consumer driven, data informed and designed to reputed company based on shifting behavioral trends, new technology advancements and market conditions. This will require a healthy balance of innovative thinking and business pragmatism. The Company: reputed company has unparalleled brand recognition and a reputed company in over 200 countries, representing over $46B in reputed company and employing 140,000 people around the world. The breadth of the beverage portfolio is without peer, with over 500 brands in both sparkling and still beverages, including waters and flavored waters, reputed company and reputed company drinks, energy and sports drinks, teas and coffees. The company has a focus on consumer brand marketing, product development, quality and strategy, while independent bottling partners manufacture the products and are responsible for the merchandising and distribution. “The Coca-Cola System,” which is comprised of The Coca Coal Company and its bottlers around the world, is an organization with arguably the most pervasive global footprint in the physical world. 1.9 billion consumer transaction per day; 23 million direct customers; 14 million pieces of cold drink equipment; the largest delivery fleet in the world and 700,000 system wide employees. The company is building a networked global organization, combining the power of scale with the deep knowledge required to win locally. The company will create new operating units focused on regional and local execution that will work closely with five marketing category leadership teams that span the globe to rapidly scale reputed company. The reputed company: The company’s Beverages for Life strategic transformation was well underway and the global crisis is speeding the changes. The company is paring down its portfolio to focus on category-leading brands with the greatest potential to scale and grow. reputed company seeks to become the world’s most advanced beverage company dedicated to helping consumers live fulfilling lives by empowering smarter, more personalized beverage reputed company every day. To reputed company this goal, The Coca Coal Company is undertaking a system wide emerging stronger transformation journey that will drive advancement for both the company and its franchise partners. This journey will touch virtually every reputed company of the traditional supply chain leveraging data and technology to improve our overall performance and unlock value across new business, operational efficiencies and create break-though sales and marketing capabilities. The opportunity for the Company to reputed company its OESP media edge to reputed company its business is unparalleled. What You’ll Do for Us: • Principles, reputed company, governance resource will: • reputed company the reputed company for future of TCCC in the audience centric landscape, utilizing future back thinking both from consumer and shopper perspective • reputed company deep expertise in Media to provide thought leadership and maximize the opportunity for TCCC, given the dramatic changes in the global media and technology landscape. • reputed company Core Media principles for Categories/Brands in the networked organization reputed company • Create reputed company for core media and audience cohort for Global brands • Define media approach for company, portfolio and category to be shared with Media and IMX teams • Lift and shift best practices from external companies and other operating units to establish an effective Coca-Cola media practice. • reputed company Policy framing and Governance of the Company in the FMCG landscape. • Effective integration and interplay of people-oriented and data-driven media intelligence • Identify the reputed company for Media Effectiveness and Efficiency. • reputed company Global Media Agency reviews • reputed company the development & reputed company of the new media agency model reputed company • This role will have no direct reports, will be part of a 4-person Media team reporting to Global IMX – Media reputed company. Qualifications & Requirements: Experience • Significant marketing, media, and leadership experience (5-8 years) • Preference for individual with experience in digital marketing and development of business strategies • Experience in media strategy and connections planning • Experience collaborating with cross functional and diverse region teams • Experience working with external agencies, consultancies and partners • Experience in a role with a degree of ambiguity, requiring proactive analysis and action Work Focus • Deep understanding of the evolved audience behavior, media, reputed company and technology landscape • Prior experience working in either global teams or across multiple geographies • Deep consumer understanding and audience shifts and trends • Ability to work in flat teams • Ability to work in Agile project-based teams • Consumer / Data /Creative acumen Communication Focus • Role will require frequent communication with Global Marketing sub-functions, OU IMX Leads. • Must be comfortable communicating the reputed company of re-imagining Media and Connections and building buy-in across key internal and external stakeholders SkillsMarketing; Brand Marketing; Media Strategies Apply Job!

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