TikTok Shop Associate

Avenue Z, Inc. is an AI-first digital marketing and PR agency that partners with brands to drive revenue and reputation. They are seeking a TikTok Shop Associate to support paid media, affiliate marketing, and shop operations across client accounts, focusing on campaign optimization and relationship-building with affiliates.

Responsibilities

• Support the build, launch, and optimization of TikTok Shop paid media campaigns based on client goals, promotions, budgets, and ROI targets
• Assist in managing GMV Max and other TikTok Shop campaign types, including campaign setup, creative selection, budget pacing, publishing, daily monitoring, and performance optimization
• Analyze paid media performance and help translate data into actionable insights, testing plans, and strategic recommendations
• Prepare recurring performance reports and support client calls by communicating results, trends, and next steps clearly
• Partner with internal teams to align creative, offers, and campaign priorities with client goals and performance trends
• Source new TikTok Shop affiliates whose audiences, content style, and brand alignment are a strong fit for each client
• Support affiliate outreach, approvals, and relationship-building through TikTok Affiliate Center and related tools
• Maintain affiliate briefs outlining key talking points, deliverables, expectations, and content direction
• Coordinate product samples with clients and internal teams to support affiliate activation and content production
• Track affiliate content and performance, identify top-performing creators, and recommend ways to improve output and revenue contribution
• Help build strong relationships with existing affiliates to encourage repeat posting, stronger engagement, and long-term creator retention
• Identify opportunities to deepen affiliate and creator participation through proactive communication, performance feedback, and ongoing support
• Monitor TikTok Shop health and seller performance, troubleshoot operational issues, and escalate platform-related challenges as needed
• Publish and maintain products in Seller Center, including product titles, descriptions, pricing, shipping information, and related listing details
• Support the connection between TikTok Shop and ecommerce systems such as Shopify to help maintain inventory accuracy and operational continuity
• Help ensure shipping and fulfillment settings are configured correctly and aligned with TikTok Shop requirements and fulfillment partners
• Optimize product listings, tagging, and shoppable video execution to improve discoverability and conversion within TikTok Shop
• Collaborate closely with paid media, creative, client services, and tech teams to keep campaigns, content, onboarding, and client deliverables moving forward smoothly
• Attend internal syncs and client meetings, and help keep launch timelines, approvals, and strategic priorities on track
• Stay up to date on TikTok Shop platform changes, affiliate trends, and emerging best practices

Skills

• Approximately 1+ year of experience in a related role, such as paid media, influencer marketing, affiliate marketing, e-commerce, digital marketing, or account support
• Strong organization and attention to detail, with the ability to manage multiple moving pieces across campaigns and clients
• Comfort working with performance data and identifying trends, insights, and optimization opportunities
• Clear written and verbal communication skills
• Ability to collaborate across teams and thrive in a fast-paced environment
• Eagerness to learn, take initiative, and grow within a rapidly evolving channel
• Exposure to TikTok Shop, influencer marketing, and/or ad buying strongly preferred
• Experience working in TikTok Seller Center or TikTok Affiliate Center
• Familiarity with Shopify or related ecommerce platforms
• Exposure to client-facing reporting or campaign performance updates

Benefits

• Medical, Vision and Dental Plan
• 401(k) Plan + 4% Employer Match
• Unlimited PTO
• Flexible Working Hours
• Hybrid & Collaborative Environment
• Company-Wide & Team Events

Company Overview