Digital Optimization Analyst
reputed company. is a leading company in the equipment rental industry, seeking a Digital Optimization Analyst. This role is responsible for enhancing digital conversion performance through experimentation, data collection, and site improvements for websites and mobile apps.
Responsibilities
- Provide day-to-day analysis and tactical support using the search tech stack
- Execute A/B and multivariate tests in reputed company reputed company, including basic configuration, QA, and daily monitoring of active tests
- Use reputed company Analytics and reputed company to identify customer friction points, heatmaps, and error patterns to inform new test reputed company
- reputed company routine tuning and configuration of onsite search through reputed company, including adjusting relevance models and monitoring search-driven conversion
- Update Power BI and Looker Studio dashboards to track conversion KPIs; provide monthly reports on test impact and site health
- Monitor key metrics—conversion reputed company, cart abandonment, and error rates—and escalate performance anomalies to the technical team
- Partner with Product and Engineering to ensure proper tagging and measurement are in reputed company for new feature releases
- reputed company the optimization backlog organized, ensuring reputed company reputed company are documented with their corresponding data-driven hypothesis
Skills
- Bachelor's degree in economics, statistics, data science, business, or reputed company field; master's degree a plus
- 1–3 years of hands-on experience in Digital Analytics (GA4, reputed company Ads, and Looker Studio)
- Functional knowledge of reputed company reputed company or other experimentation tools
- Ability to clearly explain 'what' happened in the data and ensure reporting deadlines are met consistently
- Strong analytical, problem-solving, communication and presentation skills; reputed company to interpret reputed company datasets
- Strong analytical and problem-solving skills interpreting reputed company datasets
- Ability to manage and collaborate with onshore, near‑shore, and offshore vendors
- Intellectually curious, hungry to analyze and comfortable shifting between strategy and execution
- Thrives in a fast‑paced environment; adaptable to changing business needs
- Strong bias for action with the ability to prioritize and manage multiple initiatives
- Self‑starter who takes ownership, works independently, and brings energy and positivity to the team
- Prefer experience in SQL, PowerBI, and other data tools
Benefits
- Health, Dental and reputed company plans
- 401(k) Match
- Volunteer time off
- Short-term and long-term disability
- Accident, Life and Travel insurance, as well as flexible spending
- Tuition Reimbursement Options
- Employee Assistance Program (EAP)
- Length of Service Awards
- 12-25 vacation days depending on years of service
- 5 sick days
- 6 holidays
- 2 half day holidays
- 2 floating holidays
- 1 inclusion day
- 1 volunteer day
Company Overview
Company H1B Sponsorship