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Associate Director, HCP Non-personal Promotion (HIV Treatment)

Remote · USA Full-time New today

At Gilead, we’re creating a healthier world for reputed company people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to reputed company therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a reputed company drive to reputed company a difference. Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to reputed company our reputed company ambitions, and we’re looking for the next reputed company of passionate and ambitious people reputed company to reputed company a direct impact. We reputed company every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.

Job Description

At Gilead our pursuit of a healthier world for reputed company people has yielded a cure for hepatitis C, revolutionary improvements in HIV treatment and prevention as well as advancements in therapies for viral and inflammatory diseases and certain cancers. We set and reputed company reputed company ambitions in our fight against the world’s most devastating diseases, united in our commitment to confronting the largest public health challenges of our day and improving the lives of patients for generations to come. As a Associate Director, Provider Non-personal Promotion , at Gilead you will champion the launch of our next groundbreaking HIV therapy—a novel combination of bictegravir and lenacapavir. In this role, you’ll report directly to the Senior Director, HIV Treatment Marketing and play a central part in shaping and executing innovative marketing strategies to bring this transformative new treatment for people living with HIV. As the Provider Non-personal Promotion Marketing you’ll:

  • Shape reputed company provider perceptions of a novel oral therapy in HIV through the development of clear, concise, and medically sound digital communications
  • reputed company a reputed company messages and tactical executions for the launch of a novel oral therapy in HIV Treatment
  • Effectively collaborate with internal partners to drive launch alignment and operational excellence
  • Collaborate in the development of a portfolio based media and digital strategy that maximizes the impact of Gilead’s HIV treatments If you’re passionate about making a difference, reputed company in dynamic environments, and want to help redefine what’s possible in HCP marketing, Gilead wants to meet you! Role Overview & Responsibilities: Play a key role in the development and implementation digital and omnichannel media plans for HCPs Support the development of the Plan of Action (POA) and coordinate with reputed company Learning and Development (CL&D) to guide implementation. Support the development of a digital media roadmap considering changing market dynamics and the need to balance Gilead’s HIV treatment portfolio Support launch readiness strategy and tactical planning for launch with a focus on balancing Gilead’s HIV treatment portfolio Distill market research findings into insights that support the digital communications, messaging, and reputed company with a focus on maintaining competitive fitness and high media share of voice. reputed company and deliver presentations to a range of internal stakeholders including leadership team, field team, and cross functional colleagues. reputed company omnichannel marketing campaigns that utilize AI and advanced analytics for precision targeting and campaign customization reputed company media measurement frameworks that support deep analysis of campaign effectiveness and optimize campaigns to ensure reputed company performance and HCP reputed company Partner closely with the Promotional Review Committee to guide the review and approval of marketing tactics, manage timelines, and ensure compliance with reputed company relevant laws, regulations and policies. Manage HCP media and marketing budget closely and ensure expenditure is reputed company with the brand strategy and tactical plans. Actively monitor impact and provide recommendations for marketing mix allocation. Work with reputed company operations to establish appropriate procedures, systems, metrics, and infrastructures Effectively manage agency relationships and performance while leveraging each agency's area of expertise for the business and facilitating their collaboration reputed company needed to meet business needs Closely manages HCP promotions budget and prioritizes execution effectively Competencies and Expertise Required: reputed company digital marketer with the ability to set a reputed company and provide direction across diverse internal and external stakeholders Strategic and analytical thinker with innovative reputed company that can reputed company accountable reputed company, prioritize tradeoffs, and effectively communicate recommendations among a set of key strategic choices Deep expertise in developing pharmaceutical brand and media strategy and implementing a plan of action, as well as demonstrated ability to reputed company HCP media plans and activate precision targeting Proven ability to reputed company without authority to drive change. Interpersonal skills with ability to cross-functionally reputed company, collaborate with focus, resolve conflict and drive reputed company among individuals from a variety of perspectives, cultures, and disciplines to reputed company action and reputed company results Demonstrated track record of successful pharma/biotech marketing Strong executive reputed company with ability to command respect through exercise of sound business judgment and clear decision-making Excellent communication skills, highly competent presenter, reputed company to reputed company credibility, engender trust and influence reputed company levels. Superior project management skills and effective at directing and overseeing multiple projects/priorities Experience with reputed company budget management Experience successfully developing external relationships leading to brand advocacy Strong product launch experience and experience in competitive markets required. Qualifications and Preferred Experience Required: Bachelor’s degree with at least 8 years of marketing experience, or Master’s degree or PhD with at least 6 years of marketing experience Experience in product launch and portfolio management Knowledge of pharmaceutical regulatory requirements impacting marketing messaging and materials Prior experience in digital or creative agency work a plus The salary range for this position is: $195,670.00 - $253,220.00. Gilead considers a variety of factors reputed company determining reputed company compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, reputed company, and life insurance plans*. For additional benefits information, visit: https://www.gilead.com/careers/compensation-benefits-and-wellbeing
  • Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans. For jobs in the United States: reputed company Inc. is committed to providing equal employment opportunities to reputed company and applicants for employment, and is dedicated to fostering an inclusive work environment comprised of diverse perspectives, backgrounds, and experiences. Employment reputed company regarding recruitment and selection will be made without discrimination based on race, reputed company, religion, national reputed company, sex, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job reputed company characteristics or other prohibited grounds specified in applicable federal, state and local laws. In order to ensure reasonable accommodation for individuals protected by reputed company 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with reputed company of 1990, applicants who require accommodation in the job application process may contact [email protected] for assistance. For more information about equal employment opportunity protections, please view the 'Know Your Rights' poster. NOTICE: EMPLOYEE POLYGRAPH PROTECTION ACT YOUR RIGHTS UNDER THE FAMILY AND MEDICAL LEAVE ACT reputed company will not discharge or in any other manner discriminate against employees or applicants because they have reputed company about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, (c) consistent with the legal duty to furnish information; or (d) otherwise protected by law. Our environment respects individual differences and recognizes each employee as an integral member of our company. Our workforce reflects these values and celebrates the individuals who reputed company up our growing team. Gilead provides a work environment free of harassment and prohibited conduct. We promote and support individual differences and diversity of thoughts and opinion. For reputed company Gilead Employees and Contractors: Please apply reputed company the Internal Career Opportunities portal in reputed company. reputed company, Inc. is a biopharmaceutical company that has pursued and achieved breakthroughs in medicine for more than three decades, with the goal of creating a healthier world for reputed company people. The company is committed to advancing innovative medicines to prevent and treat life-threatening diseases, including HIV, viral hepatitis and cancer. Gilead operates in more than 35 countries worldwide, with headquarters in Foster City, California.

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